Author Archives: Matt

Craigslist Changes, A Winning Formula

Have you ever looked at Craigslist’s styles and wondered how a site that looks unchanged can be so successful? Just because their minimalistic approach to web design appears to be from years past, don’t be fooled into thinking that they … Continue reading

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5 Reasons Why Craigslist is Still the Best Place to Shop for a Vehicle

Consumers love shopping for cars on Craigslist. Car sellers should love it as well. Continue reading

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Quick Note: Posting in ALL CAPS Makes Your Listings Hard to Read

On listings sites, having the right message is more important than how you publish it, so if you’re dead set on all-caps, we won’t object. With that said, we recommend against it. Continue reading

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Why Filling the Sidebar is Imperative on Craigslist

On listings sites, having the right message is more important than how you publish it, so if you’re dead set on all-caps, we won’t object. With that said, we recommend against it. Continue reading

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Car Shoppers Want All of the Details Before They Come In

As society embraces the digital world as part of their everyday lives, giving as much information as possible to consumers is an easy way for dealers to differentiate themselves in a competitive market. Continue reading

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Descriptive Ads Perform Best on Craigslist and eBay Motors

By plugging in the right descriptions and using these best practices, you’ll see that your vehicles become more visible on these sites and that they convert better as well! Continue reading

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How to use eBay to sell more vehicles

Dealerships are also reporting good sales of new vehicles on eBay as well as used with companies like LotVantage helping them. The great thing about eBay is that it has a global reach so you can get in front of a larger consumer audience. Continue reading

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How Inventory Marketing is Evolving in 2015

We can all look at the way that things are changing and make the decision that we have to constantly change the way we market, but that isn’t necessarily the solution. Applying the data we have in hand to the various marketing venues is the key to successful inventory marketing in 2015. Continue reading

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Dealers Shouldn’t Abandon Third-Party Sites Just Yet

Put your inventory in front of more people on or off your website and you’ll generate more leads for yourself. That’s the modern strategy. In this article written by Jim Jabaay our VP of Sales, he dives into the importance … Continue reading

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The Middle Ground is No Man’s Land On Social Media

The evolution of automotive social media has been an amazing thing to behold over the years. We’ve all seen strategies come and go. Some worked. Some didn’t. Today, we have the luxury of having narrowed down the strategies that have proven to be effective today and that should continue to be effective in the near future. Continue reading

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